Have you ever thought about what your Instagram feed says about you? About your life?
I have many times. Mainly because I’m a social media strategist so everything turns into a thought through strategy. That’s just how my brain works. But do you make conscious decisions what you put out in the world? I do. I don’t post too personal Instagram snaps. And today I wanted to dive into why I don’t post personal Instagram snaps.
I’ve been thinking about doing more thinkpiece content for the blog but I didn’t have a good subject I wanted to touch on that I could firmly stand behind. However, lately I’ve been thinking about social media & blogging — how I see social media & blogging being part of my future. There is some allure to just deleting it all and live offline. I do think at some point when I’m much more established I will. For now I actually love curating & creating content. But what if I could turn this into a job, what would I want to share?
Disclaimer: this is not an attack on people who do share their lives on the gram — although I still think we only see a little glimpse into the lives of others. This is my personal motivation behind my feed and stories.
// THE MYSTERY OF NOT POSTING PERSONAL INSTAGRAM SNAPS
I think one of the best compliments I’ve by far gotten was when I was in a branding course to get my minor during my college days. One person said I was very mysterious and that’s what made me an interesting person. Someone they wanted to get to know. And I do think a lot of people probably have a certain image of who I am that might not match the real deal.
I honestly think that the only people who know me are the ones I let into my personal space or I’ve worked with. And even then, I behave differently when it’s business.
// CURATING THE GRAM
First and foremost, I’m a content creator. It’s something I’ve always been fascinated with — even before there was a term for it — and how branding shapes perceptions. To me it’s fascinating, to others it’s misleading. It’s all about how you look at it.
I’m also wired to look at everything from an analytic point of view and can spot exactly the branding decisions that brands make. It’s all very well thought through. Like I said, it’s fascinating to me but I can understand that it can feel like it’s misleading.
It’s no surprise that I got an A in personal branding. Because I knew exactly when I started my blog, and later on my Instagram, that I didn’t want to share too much personal things.
// PRIVACY PLEASE
I love my privacy. I’m even extremely private in my private life haha. I don’t want to share everything with everyone. I have my go to people I speak to on personal matters and I expect them to keep my private life private. When I’m with friends, I’m there with them. I actually try to make much more of an effort to keep my phone away when I’m with them. When I’m with the important people in my life I’m not thinking of the perfect snap — although I obviously ask them to take snaps for me.
That doesn’t mean I would never post any personal Instagram snaps but I do make a concisions decision when I post a personal photo.
BUY THE LOOKS
So next time you go on the gram, remember that everyone frames their life the way they want you to see it. It’s probably the smallest glimpse into their lives. For most bloggers and influencers it’s all about selecting the best content that shows you what they want you to see. For brands it’s creating a feed to make you crave their products. And the same goes for my feed — I curate my content to show you what I want to share from my life.
What do you post on the gram? Do you post personal Instagram snaps?
Or do you — like me — curate your feed?
Photos by Jillian
All affiliate links are marked with a *